All-Time Low Gold Price - Rolex Nightmare

Gold reached an ultimate low in the early 2000s. China and Italy were a huge market for gold during this time. This gave the fake watch industry the upper hand, making it cheaper to manufacture more real-looking counterfeit watches. Whereas, trying to fabricate gold plated watches; these people were making solid gold Rolex watches like the one seen below.

Having Rolex specialists on board our team has saved the company millions of dollars over the 41 years we have been in business. It saves us from possibly buying a fake watch and then putting it up for sale. This would jeopardize Gray and Sons’ name and reputation immensely.

Humans always want what they cannot have. This helped the counterfeit watch industry rise in popularity. Rolex has a scarcity of watches because they are so desirable but only so many timepieces are manufactured per year.

The pre-owned business for watches is booming and in the late 2010s, people began to feel it with the release of the new Daytona model. The waitlist time is ten years. Here at G&S you have a large variety of models to choose from, no waitlist needed.

All-Time Low Gold Price - Rolex Nightmare

Rolex Presidential

Damaged Swiss Made Watch “Rolex Day-Date” Imitation

This “Rolex Day-Date” is a Swiss Made Frankenstein. This timepiece was solid 18k gold as a Rolex President typically is. It had all the Rolex stamps and hallmarks. Gray and Sons recognized the following amongst other highly remarkable details:

  • The hallmarks on the inside of the case back, lugs, and clasp were sloppy and uneven
  • The brushed finish on the case, especially under, is not your classic, fine Rolex finish
  • The end-piece is grainy inside
  • The band has a finish that is too shiny
  • The bracelet’s deployment clasp is the wrong color and the print is too deep and dark

Damaged Swiss Made Watch “Rolex Day-Date” Imitation

Presidential style bracelet end piece

Gray & Sons - Swiss Made Watch Complete Restoration

Hidden deployant clasp

Gray & Sons - Swiss Made Watch Complete Restoration

This Swiss Made watch was brought into our boutique for a service because it had water entrance into the movement. Rich told us how he had given his son the watch to wear to his graduation ceremony. After one night of celebration and one too many drinks, he got thrown in the pool by his friends. He had not noticed the water entrance on the watch until about a week later when his father took a look at it and it was clear that something was wrong with the watch.

Our watch specialists opened the watch in order to verify the damage and cost of the repair. We realized the movement of the watch was original, but it was a Datejust movement converted into a Day-Date movement by adding the day wheel. This timepiece was a complete Frankenstein.

The dial had begun to rust and it was time to act quick. As mentioned on our last blog, water entrance in a watch is a time-sensitive topic. As soon as the watch is opened, it needs to be worked on immediately. In this particular case, the dial was so damaged that we suggested the customer get a new one because it was in such bad shape, it was never going to look up to standards.

The watch was put through our cleaning solutions. Our master watchmakers removed all the damaged parts and sourced the needed pieces from our inventory of over a million parts. The movement was up and running in no time.

We placed a beautiful blue stick dial on the 18k yellow gold Day-Date style swiss watch. The bracelet and case were polished like a classy President Rolex is supposed to be finished.

Once the watch was re-lubricated and put back together by our watchmakers they reassembled it and measured the amplitude for a final time with a special computer and when it gave accurate results it was placed on the wrist motion simulator. It will continue to go through constant testing for the next 10 days.

We Are Gray & Sons - Swiss Made Watch Experts

Original Rolex Day-Date Dial

Counterfeit Rolex Datejust Converted to Daydate

Original Rolex Day-Date Dial

We Are Gray & Sons - Swiss Made Watch Experts

Here at Gray and Sons, we are experts in Swiss Made timepieces. We are trained to know how to spot a counterfeit timepiece as soon as it lands in our hands. After more than forty years of experience in the industry and seeing how it has evolved, we have to take extra precautions in order to guard the company and our customers.

People all over the world know the name Gray and Sons because of the work they know we are able to perform and the professionalism we carry behind it. Like any human, we are not perfect, but we always strive for excellence.

All-Time Low Gold Price - Rolex Nightmare

Repaired Swiss Made watch

Our repair work on Rolex watches is guaranteed for 24 months. Although this watch is counterfeit, the movement is still Rolex, therefore, we will still be giving the two years warranty. During this period, if you feel the watch is not working correctly, we can surely take care of it for you! You can also refer to our A+ rating in the Better Business Bureau to know you can always trust Gray and Sons.

Veronica Saavedra

Sales Assistant

Gray & Sons Jewelers & Inspired Watch Specialist