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The biggest day in NFL, Super Bowl Sunday, just wrapped up with the Kansas City Chiefs defeating the San Francisco 49ers, 31-20. From the game to the entertainment, it was a thrilling event–and our hometown Miami did a great job hosting! Super Bowl LIV was a star-studded event with plenty of sports and music celebrities enjoying the game from inside Hard Rock Stadium. And typically, where there are celebrities there are some fantastic luxury watches on display. While we’ve already covered what watches some players from the 49ers and Chiefs wear, here are some of the best watches spotted at Super Bowl 2020.

Best Watches Spotted at Super Bowl 2020
Best Watches Spotted at Super Bowl 2020

Jay-Z’s Patek Philippe Celestial

Jay-Z has without a doubt one of the best luxury watch collections among the celebrity set, replete with high watchmaking brands like Patek Philippe, Richard Mille, Audemars Piguet, and Rolex. It was a big night for Jay-Z as his company Roc Nation is now in partnership with the NFL to consult on the music events. After Jay-Z made headlines a few weeks ago by wearing the incredible Patek Philippe Grandmaster Chime (the brand’s most complicated wristwatch) to Diddy’s 50th birthday bash, the music mogul chose another amazing Patek Philippe watch to wear to Super Bowl 2020. Jay-Z opted for the platinum Patek Philippe Celestial Ref. 6102, a high complication astronomical timepiece displaying the exact configuration of the night sky in the northern hemisphere.

Michael Strahan’s Rolex Daytona

Former defensive end for the New York Giants and Pro Football Hall of Famer, Michael Strahan is now an analyst for Fox alongside co-hosts Curt Menefee, Terry Bradshaw, and others sharing his insights into the game. In addition to collecting art and sports cars, Michael Strahan is also a collector of fine timepieces, particularly Rolex watches. During his hosting duties at Super Bowl 2020, Michael Strahan had a handsome gold Rolex Daytona gleaming from his wrist.

DJ Khaled’s Rolex Sky-Dweller

It’s not a proper Miami party if DJ Khaled isn’t there! Not only did he headline several parties around town leading up to Super Bowl LIV but he was also on the sidelines spinning tracks for the crowds during the pre-game warmup. DJ Khaled has appeared in many of our celebrity watch spotting segments thanks to his love of luxury watches. And for his Super Bowl Sunday gig, he wore one of his favorites: a yellow gold Rolex Sky-Dweller.

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SUPER BOWL MIAMI @wethebestmusic @rocnation

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Tom Brady’s IWC Big Pilot

The Patriots may not be playing at Super Bowl 2020 but quarterback Tom Brady was on the field prior to kick-off as part of the NFL’s 100th Season festivities. As an official brand ambassador of IWC since summer 2019, we weren’t surprised to see Tom Brady wearing an IWC watch at Super Bowl LIV. His choice was the black ceramic IWC Pilot’s Watch Top Gun.

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J Balvin’s Audemars Piguet Royal Oak

Colombian reggaeton singer J Balvin joined Jennifer Lopez, Shakira, and Bad Bunny on stage during the electric Super Bowl halftime show. Tucked under his black hoodie was a head-turning Audemars Piguet watch. It was nonother than the Audemars Piguet Royal Oak Double Balance Wheel Openedworked in 18k white gold with the fantastic Frosted Gold finish.

Meek Mill’s Richard Mille

Before the game, rapper Meek Mill was practicing his throws on the field at the Hard Rock Stadium. Good thing he had a lightweight Richard Mille watch on his wrist! While Meek Mill has several Richard Milles in his collection (along with Audemars Piguet, Patek Philippe, and others), for Super Bowl 2020 he selected the all-white Richard Mille RM-055 made for golfer and brand ambassador, Bubba Watson.

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Life is good ….

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Along with the above watches, some other notable timepieces we spotted at the Super Bowl included Paul McCartney’s Patek Philippe Nautilus, Kevin Hart’s Patek Philippe Perpetual Calendar Chronograph, and Emily Ratajkowski’s yellow gold Rolex Lady Datejust President.

Congratulations to the Chiefs on becoming this year’s Super Bowl Champions and to quarterback Patrick Mahomes for being named the MVP of Super Bowl 54.

Written by

Celine Simon

Celine is a freelance luxury watch writer who has enjoyed working in the horology industry for over ten years. Like many of the high-end timepieces she writes about, she comes from Switzerland—the heart of fine watchmaking. From Singapore to Montreal to Geneva to Dubai, Celine has lived all over the world but now calls Southern California home.